About Us

Media Kit & Press Room

Official brand assets, press releases, leadership photography 2025 / 2026

All assets on this page are available for editorial and press use. For commercial licensing, custom requests or interview arrangements, contact our press team at press@acorel.fr

1989

founded

50+

countries worldwide

30M+

Passengers/day

99.5%

counting accuracy

Brandbook & Visual Guidelines

The Acorel brandbook defines how our brand is represented across all media. Journalists and partners must follow these guidelines when reproducing our identity.

Brand Colour Palette

Acorel Red

#DC161A

Primary brand

Deep Navy

#1E314E

Dark backgrounds

White

#FFFFFF

Base / surfaces

Light Grey

#F7F7F7

Surfaces / BG

Slate

#333333

Body text

Typography

Aa

Century Gothic Bold

used for section titles and hero text

Aa

Century Gothic Regular

used for all body paragraphs, data tables, labels and captions

Aa

Arial Regular and Bold

system font for print compatibility

Downloads

Acorel Brandbook 2025

Complete visual identity guidelines: logo usage, colour, typography, imagery style, tone of voice. PDF · 4.8 MB · 48 pages · Updated March 2025.

Download
Brand Presentation Template

Official PowerPoint and Keynote templates with Acorel branding pre-applied. ZIP · ~6.2 MB · 20 slide layouts.

Download
Business Card Template

Print-ready business card with personalised transport pictogram map. PDF + AI source.

Download
Email Signature Template

Standardised HTML email signature with and without photo variant. HTML + image assets.

Download
Video Conference Background

Branded Teams/Zoom background with logo, transport mapping and QR code. JPG · 1920×1080.

Download

Request assets: press@acorel.fr · All assets served with version changelog (CHANGELOG.txt)

Leadership Photography

High-resolution editorial photography of Acorel's leadership team. Available for press use with photo credit: © Acorel. All photos at 300 dpi, suitable for print and digital.

Jean-Denis Muller

Jean-Denis Muller

Chief Executive Officer

Led Acorel since 2008. Drove international expansion across Europe, Australia and the Middle East. Former embedded systems engineering background at Thales Group.

LinkedIn
Stéphanie Lacroix

Stéphanie Lacroix

Chief Executive Officer

Oversees Acorel's commercial strategy and partnership network. Previously VP Sales at Icompta Technologies; specialises in mobility data and smart city procurement.

LinkedIn
Thomas Renard

Thomas Renard

Chief Executive Officer

Leads sensor engineering and Vision software platform. PhD in computer vision from INSA Lyon; holds 4 patents in automated people-counting algorithms.

LinkedIn
Amira Benali

Amira Benali

Chief Executive Officer

Manages Acorel's airport and large-hub vertical globally. 15 years in aviation operations; previously Head of Operations Analytics at ADP Groupe (Paris Airports).

LinkedIn
Photo credit: © Acorel.
Free for editorial and press use with attribution. Not for commercial use without written permission.

For on-site photography or interview headshot requests: press@acorel.fr

Latest Press Releases

Official press releases available in English and French. Each release is available as a PDF download and as a web-readable page.

3 June 2026
New Product

How computer vision can optimize public transport without compromising passenger privacy?

French technology company Acorel has developed a computer vision system that enables public transport operators to monitor passenger flows and optimise network performance in real time, without filming, identifying, or collecting any personal data from passengers. The solution uses overhead counting sensors to measure boardings, alightings, and occupancy rates anonymously, offering operators actionable intelligence while remaining fully compliant with GDPR.

2 July 2026
New Contract

ACOREL Helps Major French Public Transport Operator Optimize Urban Mobility with Automated Passenger Counting

ACOREL, a specialist in passenger flow management and automatic passenger counting solutions, announced the success of its long-term collaboration with a major public transport operator serving a large metropolitan area in southern France. Since 2010, the operator has relied on ACOREL’s automatic passenger counting technology to improve service efficiency, optimize transport resources, and better respond to evolving passenger demand.

Company Facts & Boilerplate

Official boilerplate : use this exact text in press features, analyst briefings and partner communications:

Acorel is a European leader in automatic passenger counting (APC) and people flow analytics. Founded in 1989 and headquartered in Saint-Péray, France, Acorel designs and manufactures high-precision counting sensors and the Vision software platform, which collects, centralises and analyses flow data for transport operators, airports, shopping centres and public institutions. Acorel systems count more than 30 million passengers per day across more than 50 countries. Clients include SNCF, Transdev, Keolis, Lyon Métropole, RATP, Brisbane Airport and Aéroports de Paris. Acorel holds the ePrivacy seal and is ISO 9001:2015 certified.

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Key Facts

Founded

1989

Headquarters

Saint-Péray, Auvergne-Rhône-Alpes, France

UK office

Braintree Enterprise Centre, Essex, UK

Employees

approx. 80 (France + UK + Australia)

Global Reach

France, serving clients in 50+ countries

Daily PAX

30 million+ passengers counted daily

Countries

50+ countries

Sensor accuracy

99.2% (independently validated)

Certifications

ISO 9001:2015 · ePrivacy seal · CE marking

Products

Vision Mobility · Vision PoP · Vision Airport · Vision Railway · Sensor hardware range

Key clients

SNCF, Transdev, Keolis, RATP, Lyon Métropole, Brisbane Airport, Aéroports de Paris, 200+ others

R&D investment

20% of revenue dedicated to research and innovation

Export share

45% of revenue from international markets

Media Contact

Press email

press@acorel.fr

Phone

+33 (0)4 75 40 59 79 (Mon–Fri, 08h30–18h00 CET)

Response time

Within 4 business hours for urgent press requests

Employees

info@acorel.fr acorel.com/en/contact

LinkedIn

linkedin.com/company/acorel-sas

Address

Technoparc Pôle 2000, 3 rue Paul Langevin, 07130 Saint-Péray, France