Passenger counting

How a major French city is optimising its entire transport network using automatic passenger counting

A public transport company serving over a million residents relies on Acorel’s on-board counting system to adjust the capacity of its services daily to match actual passenger demand, on both its buses and trams.

How a major French city is optimising its entire transport network using automatic passenger counting
Client

Major French metropole operator

Industry

Urban mobilities

Partnership

15+ years

Buses in fleet (80%+ equipped)

550

Solution

Acorel APC + VISION Mobility

Overview

About client

A multimodal network at the heart of southern France

Since 2010, this public transport authority has partnered with Acorel to deploy onboard passenger counting across its entire buses and tramways fleet. Operating in a densely populated metropolitan area, it manages a large multimodal network that includes bus routes, tram lines, subway lines, and maritime connections. All working together to serve daily urban mobility at scale.

  • Serves a region of more than one million residents

  • Handles approximately 500,000 passenger journeys annually

  • Fleet of 550 buses and 45 tramways across the network

  • Devotes two-thirds of its budget to operations: rolling stock and drivers

  • Responsible for service frequency, vehicle capacity, and route efficiency

As the operator is accountable for ensuring its resources are used properly, it must continuously tune services (arrival frequency, vehicle capacity, stop placement), as close as possible to actual customer needs. That requires objective, system-wide data that neither ticketing systems nor one-off surveys can provide.

Getting an accurate picture of a complex, high-volume network

To adjust service offerings in real time and over the long term, the operator needed two essential pieces of information for every journey: vehicle travel time and vehicle load (number of passengers aboard at any given moment). Travel times were available through the existing operational support system (OSS). The load, however, was not.

  • No reliable, continuous data on how many passengers were aboard each vehicle

  • Ticketing data excluded fare evaders and provided no load profile over a route

  • Origin/destination surveys were one-time snapshots — not system-wide diagnostics

  • Field observations from staff lacked consistency and scale

  • No quantitative basis to justify schedule changes to the organising authority

Approach

Acorel automatic passenger counting deployed fleet-wide

Onboard sensors at every door

The operator deployed Acorel's automatic passenger counting (APC) solution in the early 2010s across its buses and trams. Infrared or 3D video counting sensors installed at vehicle doors record the exact number of passengers boarding and alighting at every stop, in real time — with no manual intervention required.

Counting gives us a realistic picture of demand, rich in information that helps us improve our product.

Head of Production Methods Department

  • VISION Mobility platform. Sensor data, enriched by OSS and GPS inputs, is processed by the VISION Mobility software to produce standardised or custom reports on demand

  • Line load graphs. The system generates average load profiles ("line load graphs") for each bus and tram line across five distinct period types: weekdays, Saturday, Sunday, school holidays, and summer.

Optimising high-frequency lines with precise data

When two bus lines sharing fifteen downtown stops were reorganised to improve regularity and prevent bunching, the operator's teams combined travel times from the OSS, origin/destination surveys, and Acorel load analyses. The result: an accurate frequency schedule, 6 buses per hour at peak and 5 buses per hour between 10 a.m. and 4 p.m. — grounded in real passenger load data rather than assumptions.

Having one extra bus running each hour on a line costs €20,000 to €30,000 per year. The passenger counting data helps allocate resources where needed.

Head of Production Methods Department

A permanent diagnostic for operations and reporting

Beyond schedule optimisation, the passenger counting data serves as a continuous operational diagnostic. It helps quantify the impact of line diversions during maintenance, track ridership transfer when a new line opens, determine where higher-capacity vehicles are needed, and evaluate the benefit of adding or modifying stops. All findings can be reported directly to the organising authority, backed by hard data.

We can report our actions to our organising authority, based on hard data

Head of Marketing Department
Impact

Outcomes

Measurable results across the entire network

  • >98% Counting accuracy across all equipped vehicles

  • €20–30K Annual savings per line by avoiding unnecessary extra buses

  • 5 types Period profiles modelled per line for precise scheduling

Benefits at a glance

  • Know real passenger load per vehicle and per stop

  • Reduce dwell times and operating costs

  • Validate field observations at a system-wide level

  • Support decisions with hard data for the authority

  • Optimise frequencies and timetables with confidence

  • Improve passenger comfort and on-board experience

  • Complement ticketing data and fight fare evasion

  • Enable long-term, evidence-based network planning

Vehicle type Fleet size Sensor coverage
Buses 550 vehicles More than 80% equipped
Tramways 45 vehicles More than 50% equipped
Commercial team:
Vanessa KARABETIAN

Vanessa KARABETIAN

Urban mobilities sales manager
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